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Zoë was invited by Marcella Echavarria to give a lecture about Small Enterprise Development at Parsons. She spoke to the students about her experiences as an entrepreneur and how we have overcome the challenges and difficulties we face in starting a business during turbulent economic times.

For a new generation of designers, it is important to be exposed to stories from within the “real” world of design, and to introduce them to people who are doing, what they dream to do upon graduation.

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